Why Should You Prefer Diamond to Gold?


We have seen many investors probing the viability of diamonds for sustainable investment. The most frequent dilemma is related to ROI involved in the diamond purchase. Some are skeptical about why diamonds are so expensive, while others yearn to know the benefits of investing in diamonds.

The value of diamonds has been rising in recent years and is expected to increase in the forthcoming years. The primary reason to invest in diamonds is their sheer magnanimity and the exclusive value it has over gold in certain aspects. For instance, unlike gold, diamonds do not consume bigger space to store, and their durability standards are higher than gold.   

Reasons Why Diamond Investment is Better Than Gold

We are not backing out gold in the investment circle but framing the plausible scenario that proves the worth of diamonds. Let us go through the top features that make diamond the investment queen.

  • Clarity Grades

We cannot deny or foreshadow the imperfections in diamonds. All diamonds are likely prone to imperfections. Diamonds with reduced imperfections are worthy of the highest investment standards, thus defining the clarity grads. In other words, the best diamond for investment is the one whose cut reveals its brilliance while flaunting its sparkle.

  • Carat 

Carat is nothing but a diamond's weight which is lighter than gold. This attracts potential buyers to invest in diamonds. One carat of a diamond equals 20 grams. However, diamonds are valued based on their cut rather than their carat.

  • Colour  

The colorless a diamond, the more valuable it is. The lack of color is a prominent feature that distinguishes the diamond from the colored ones. Usually, white-colored diamonds receive a higher clarity grade, thus creating a demand in the market.

Why is Diamonds Precious?

It has been thousands of years since the beautiful stone was found in South India. Ever since, the thirsts to own diamonds have increased, making it the most precious one. We always stress our quality than quantity which accounts for diamonds as well. Most of our customers are awed by the beautiful cuts, sparkle, size, and weight of a diamond which is one of the world's most sought-after jewels.

The admiration for diamonds is also because of the rare presence and demand it has curated in the market.

We understand the reflection of romance and love associated with diamonds is immense. The root of the word diamond is derived from the Greek word meaning unconquerable. Combined with 4C's (Colour, Clarity, Cut, and Clarity), the aura diamond creates to those who own it; benefits of investing in diamonds, in the long run, suggest its preciousness more than gold.

Why are Diamonds Expensive?

The price of a diamond is determined based on its history and existence on planet earth. The effort to bring the precious stone to the market also explains why diamond is costly. Out of the total quality of diamonds mined, only 50 are identified as quality ones to be sold in the market.

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